The Adventure Travel Trade Association in 2008
will host two distinct Adventure Travel World
Summits on two continents. This move allows the
ATTA to improve marketplace access to
influencers throughout the supply chain and
allows more tour operators and tourism entities
better access to executive level conferences.
Tapping new destinations calls attention to hot
spots around the world which provides qualified
trade professionals unparalleled opportunities
in a single trip to participate while exploring
new product by participating in FREE regional
pre- and post-Summit FAM tours by host
destinations and nearby countries.
Both 2008 events include the basics:
- Decision makers representing tour
operators, destination marketing organizations, tourism
boards, travel agents, adventure accommodations and
worldwide media;
- Dynamic speakers, interactive workshops with both
strategic and practical value;
- Vibrant business-to-business networking;
- Regionally specific business needs along with global
sustainability and growth issues; and
- Adventure travel FAM and press tours surrounding
each Summit for qualifying participants.
Adventure Travel World Summit
SOUTH AMERICA
 |
Adventure
Travel World Summit
EUROPE
|
Our South
American event will be held concurrent with the
Brazilian Adventure Sports Fair, which draws an
estimated 70,000 consumers and thousands of tourism
companies and allows ATWS participants to sample and
network within a vibrant event. We expect to draw
600 delegates to the ATTA Summit, with flexibility
for both large and small workshop sessions and extra
(not exclusive) emphasis on the American markets –
North, Central and South America. We anticipate a
wide-range of personnel – from CEO to the manager
level, and participants from different business
disciplines. Here, the driving influence behind the
event is to join forces to widely professionalize
and promote adventure travel worldwide.
We
will be sailing aboard Hurtigruten’s Midnatsol
passenger ship visiting numerous ports amidst
World Heritage fjords. We will assemble an
estimated 300 executives – primarily CEO, senior
leaders/owners, and chief marketing officers
from around the world, with higher levels of
participation expected from North American,
European and African markets. The ship’s
intimate environment will lend itself well to
small, dialogue based sessions focusing on
visionary, strategic, big picture organization
and systemic issues today and for the future.
Conference, on-shore activities and structured
networking at a relaxed pace will be carried
throughout the 4-day voyage.